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Toyota’s PR Disaster – What We Can Learn From It

Toyota’s PR Disaster – What We Can Learn From It

For many year’s Toyota was synonymous with quality, not any more. All it took was one massive recall (now two as of this writing) to change the public’s perception from one of admiration to genuine fear of getting behind the steering wheel of a Toyota. We think we know what went wrong with Toyota the company.

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Posted by Ramir Camu on 02/09 at 11:22 AM in BusinessPublic RelationsCommentsPermalink

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