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To Retreat or Reforward?

To Retreat or Reforward?

This is the time of year that organizations of all types take time out to assess the past year and develop a new strategy for the new year ahead.

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Posted by Eric Garza on 11/16 at 01:20 PM in BusinessCommentsPermalink

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Speed Kills - Handling a Social Media Crisis

Speed Kills - Handling a Social Media Crisis

Nearly every time someone has a less than stellar experience, they are bound to tell somebody. With social media, they don't just vent to one person, they vent to all of their friends and followers, and in just a few seconds. If the Tweet or update catches on, it could mean bad news for your business.

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Posted by Eric Garza on 11/11 at 04:26 PM in Public RelationsSocial MediaCommentsPermalink

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Boost Your Brand with Social Media

Boost Your Brand with Social Media

Social media won't transform your brand into a super brand, but it can definitely help get it on its way. Let's take a look at three traditional branding goals and see how social media can help improve them.

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Posted by Eric Garza on 11/09 at 01:52 PM in Social MediaCommentsPermalink

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3 Sites to Help Beat the Creative Blues

3 Sites to Help Beat the Creative Blues

There is nothing more frustrating than being in a creative rut. It happens to the best of us. However, with deadlines looming, you sometimes need to get out of the jam sooner rather than later. Here are some sites we go to whenever we hit the wall.

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Posted by Eric Garza on 11/04 at 01:09 PM in CreativeCommentsPermalink

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Facebook: A Politician’s Central Hub?

Facebook: A Politician’s Central Hub?

Happy Election Day! The midterm elections are in its home stretch. As we move closer to the 2012 Election, it will be interesting to see how social media will help candidates communicate with voters, raise funds, provide updates and discuss issues.

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Posted by Eric Garza on 11/02 at 01:45 PM in Social MediaCommentsPermalink

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