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Cold Calls - Chapter One: Turn The Beat Around

Cold Calls - Chapter One: Turn The Beat Around

It’s early in the morning and you wake up feeling good. You think about what you need to do at work and suddenly that good feeling is gone. You find every excuse to stall the inevitable. You get an ugly feeling in the pit of your stomach.

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Posted by egarza on 08/31 at 09:49 AM in BusinessMarketingCommentsPermalink

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New Series: Conversations With Our Executive - Ramir Camu

New Series: Conversations With Our Executive - Ramir Camu

Today’s blog is the first of a new series where we will sit down with Ramir and other executives to discuss latest trends in marketing and web design. This month’s topic: geolocation applications. We will be posting these conversations once a month, so stay tuned for more to come. If you have a topic you would like to discuss, let us know. Send us a Tweet, write on our Facebook wall or send us an email.

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Posted by egarza on 08/26 at 03:08 PM in BusinessGadgetsSocial MediaCommentsPermalink

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Speak Your Way to Success

Speak Your Way to Success

We often speak about social media and making connections with people via Twitter, Facebook or LinkedIn. However making face-to-face contacts is what brings about a real connection. These connections have the potential to bring leads, sales or new talent to your company. Public speaking is a great way to get your name and ideas out there and build relationships. The fact that you have so many eyes on you may be one of your biggest fears, as it is for many, but the end result of your presentation can be well worth it. We’d like to share the steps we take when preparing for public speaking opportunities.

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Posted by egarza on 08/16 at 07:30 AM in BusinessCommentsPermalink

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Vote for Our SXSWi Programming Idea Today!

Vote for Our SXSWi Programming Idea Today!

We have exciting news! Our programming idea for South by Southwest Interactive (SXSWi), “Social Media and Politics: Shock and Awe! has been accepted to be voted on and we need your votes today!

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Posted by egarza on 08/11 at 11:30 AM in Latest NewsSocial MediaCommentsPermalink

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3 Video Styles to Help Your Business Conquer YouTube

3 Video Styles to Help Your Business Conquer YouTube

YouTube is without question one of the most important resources on the Internet. It eclipsed Yahoo! to become the second most used search engine behind Google. Many companies have begun to open their own YouTube channels to take advantage of YouTube's power. Here are three different styles of video your company can create to post on YouTube.

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Posted by egarza on 08/03 at 02:44 PM in BusinessMarketingSocial MediaCommentsPermalink

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Two LinkedIn Success Stories

Two LinkedIn Success Stories

LinkedIn is one of social media's sometimes forgotten networks. However, it is a very useful source for professionals and if used effectively can bring about results. Here are two quick stories of how we got solid leads on LinkedIn.

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Posted by egarza on 07/29 at 02:36 PM in BusinessSocial MediaCommentsPermalink

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Throwing Wrenches into Logo Development

Throwing Wrenches into Logo Development

Brainstorming and designing cool logos is one of our favorite activities when it comes to branding. We usually throw around a few ideas back and forth to see what sticks. We then come up with a main concept that we'll begin to sketch out. We also like to throw a wrench into the mix.

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Posted by egarza on 07/26 at 02:44 PM in BusinessCreativeCommentsPermalink

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Image Is Everything

Image Is Everything

In the celebrity world of film, music and sports image is everything. It’s an old PR and Publicity adage that has stood the test of time. When using an image or photo to accompany an article, story or Blog post there are “dos” and “don’ts” that can guide you in selecting the right image. The right image helps to complete the story or helps make your point. The wrong image detracts from your Blog and in a worst case scenario can be inappropriate or offensive.

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Posted by egarza on 07/21 at 08:00 AM in BusinessCreativePublic RelationsCommentsPermalink

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4 Social Media Lessons from The Old Spice Guy

4 Social Media Lessons from The Old Spice Guy

Old Spice’s latest Social Media campaign wrapped up early yesterday morning and it certainly created a lot of buzz in Twitterverse and Blogosphere. Whether it was a success or failure remains to be seen, but there are four takeaways we’d like to share and show you how to relate them to your social media strategy.

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Posted by egarza on 07/16 at 10:45 AM in Social MediaCommentsPermalink

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PR and SEO: A Marriage Made in Web Heaven

PR and SEO: A Marriage Made in Web Heaven

BREAKING NEWS: Public Relations and Search Engine Optimization (SEO) have tied the knot!

Alright maybe that’s a little dramatic, but you get the idea. PR and SEO have courted each other for quite a while, and now PR pros and SEO experts agree that it’s all about the content. PR wants compelling and influential content that is a call-to-action for customers and prospects alike. SEO consultants want rich key search word and varied content that attracts search engines and those famed little search engine spyders that read that content.

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Posted by egarza on 07/13 at 09:53 AM in BusinessPublic RelationsSEOSocial MediaCommentsPermalink

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